This Privacy Policy governs the manner in which our company and company website collects, uses, maintains and discloses information collected from users (each, a ‘User’) of the website (‘Site’). This privacy policy applies to the Site and all products and services offered by Everett Co Pty Ltd.

General Principles

We subscribe to the general principles of the General Data Protection Regulation (GDPR) recently adopted in the European Union. The GDPR principles are some of the most progressive privacy rules in the world.

Overall, the principles state that Users are the owners of their information; that they have a right to know what data are being kept on them, and the right to request its deletion; that Users’ should be informed about the data they are giving and the purpose for which it will be used and processed, and that, in general, consent must be given before the data can be used. You can read more about the GDPR here.

Personal Identification Information

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, subscribe to or otherwise consent to receive our newsletter or other emails from us, and in connection with other activities, services, features or resources we make available on our Site, or by interacting with our staff in some other way. Users may be asked for, as appropriate, email address, postal and residential address, phone numbers, names, and financial information such as credit card details. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site related activities.

Our customer relationship management (CRM) software is a cloud service that we use subject to the terms and conditions of that proprietary software. The CRM automatically logs emails sent to and from our company, so that we can keep good records. It also logs other metadata inherent in the communication, for example by extracting phone numbers and company information from an email signature. We use this information in order to keep track of our business communication, but we never share it with anyone outside our organisation.

Non-personal Identification Information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilised and other similar information.

Such information is automatically gathered by various pieces of code, known as ‘pixels’. When you navigate to our site, you may be simultaneously logged in to your Facebook account, for example. So, the Facebook Pixel on our site will register that you’ve visited However, while Facebook’s algorithm knows this information, it is never shared with us or Facebook directly.

That’s why relevant advertising seems to follow you around the internet. If you want to avoid leaving this digital trail, ensure you are logged out of your Facebook account, your Google accounts (either through Gmail, YouTube, or Chrome), and browse in an ‘incognito’ window.

Web Browser Cookies

Our Site may use ‘cookies’ to enhance User experience. The User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. Users may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, please note that some parts of the Site may not function properly.

How We Use Collected Information

Everett Co may collect and use Users personal information for the following purposes:

  • To efficiently and accurately deliver products that Users have purchased on the Site
  • To improve customer service, and help us respond to your customer service requests and support needs more efficiently
  • To gather a database of people interested in hearing more about our campaigns and activities, and to undertake market research for campaign and sales purposes
  • To personalise the User experience on or off our Site
  • We may use aggregated information to understand how our Users as a group use the services and resources provided on our Site
  • To send periodic emails if you have opted in to this arrangement in receiving updates from us
  • We may use the provided or phone number email address to send Users and clients information and updates pertaining to their service. It may also be used to respond to their enquiries, questions, and/or other requests. If the User decides to opt-in to our mailing list, they may receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email, or User may contact us via our Site or by other means
  • To comply with any applicable laws and regulations


We may contact you to notify you regarding your account, to troubleshoot problems with your account, to resolve a dispute, to collect fees or monies owed, to poll your opinions through surveys or questionnaires, to send updates about our company, or as otherwise necessary to contact you to enforce or update this Policy, applicable national laws, and any agreement we may have with you. For these purposes we may contact you via email, telephone, text messages, and/or postal mail.

How We Protect Your Information

We adopt appropriate data collection, storage, processing practices, and security measures to protect against unauthorised access, alteration, disclosure, or destruction of your personal information, username, password, transaction information, and data stored on our Site.

Our website is encrypted using SSL hosting. Our CRM is hosted in the cloud under enterprise-grade security.

Our team has access to our database so that we can deliver the best service possible. All our agents and staff are thoroughly vetted for this purpose. We don’t provide this access for contractors.

Our Site is hosted on the WordPress platform. WordPress provides us with the online platform that allows us to sell our products and services to you. Your data may be stored through WordPress’ data storage, databases and the general WordPress applications. They store your data on secure servers behind a firewall. We also use various third-party plugins which perform certain functions on our Site, such as transactions and image management.

All direct payment gateways offered by WordPress and used by our company adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

Sharing Your Personal Information

We do not sell, trade, or rent Users’ personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

At all times, we comply with the data policies of our service providers, such as Facebook, Hubspot, MailChimp, and Google. These providers set out stringent privacy guidelines that are prerequisite for using their services.

Third Party Websites

Users may find advertising or other content on our Site that links to the sites and services of our partners, suppliers, advertisers, sponsors, licensors, and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.

Changes to This Privacy Policy

Everett Co reserves the right to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to regularly check this page for any changes, to stay informed about how we are helping to protect the personal and non-personal information we collect. By using our Site or engaging our services, you acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here or by email that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

​Your Acceptance of These Terms

By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

If you would like to access, correct, amend, or delete any personal information we have about you, or if you wish to withdraw your consent for us to collect or process further data about you, you are invited to contact us at All correspondence regarding personal information or any data we store about Users is confidential.

Everett Co Privacy Policy Version 1.0, adopted January 2022